TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL RESULTS

Jeimy Jose Cano Martinez

Resultado de la investigación: Contribución a libro /Tipo informe o reporteContribución en conferencia

Resumen

The digital transformation has become the new mantra for 21st century organizations. In this sense, the academy has made different efforts to establish the best way to make it a reality, with customer expectations and technological convergence at the centre. Therefore, recent research highlights the different key elements needed to mobilize a digital transformation, but few of them focus on reviewing the context of the culture needed to achieve it. In this sense, an exploratory instrument based on the triple "A" culture was designed and applied in some groups in Colombia, whose preliminary results are reported in this document.
Idioma originalEnglish (US)
Título de la publicación alojadaProceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018.
Lugar de publicaciónMéxico
Páginas61
Número de páginas1
Volumen1
Edición1
EstadoPublished - jul 10 2018

All Science Journal Classification (ASJC) codes

  • Computer Science(all)

Citar esto

Cano Martinez, J. J. (2018). TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL RESULTS. En Proceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018. (1 ed., Vol. 1, pp. 61). México.
Cano Martinez, Jeimy Jose. / TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL RESULTS. Proceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018.. Vol. 1 1. ed. México, 2018. pp. 61
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abstract = "The digital transformation has become the new mantra for 21st century organizations. In this sense, the academy has made different efforts to establish the best way to make it a reality, with customer expectations and technological convergence at the centre. Therefore, recent research highlights the different key elements needed to mobilize a digital transformation, but few of them focus on reviewing the context of the culture needed to achieve it. In this sense, an exploratory instrument based on the triple {"}A{"} culture was designed and applied in some groups in Colombia, whose preliminary results are reported in this document.",
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Cano Martinez, JJ 2018, TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL RESULTS. En Proceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018.. 1 ed., vol. 1, México, pp. 61.

TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL RESULTS. / Cano Martinez, Jeimy Jose.

Proceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018.. Vol. 1 1. ed. México, 2018. p. 61.

Resultado de la investigación: Contribución a libro /Tipo informe o reporteContribución en conferencia

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Cano Martinez JJ. TRIPLE "A" CULTURE AS DIGITAL TRANSFORMATION ENABLER. PRIMER EMPIRICAL RESULTS. En Proceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018.. 1 ed. Vol. 1. México. 2018. p. 61