Abstract
The digital transformation has become the new mantra for 21st century organizations. In this sense, the academy has made different efforts to establish the best way to make it a reality, with customer expectations and technological convergence at the centre. Therefore, recent research highlights the different key elements needed to mobilize a digital transformation, but few of them focus on reviewing the context of the culture needed to achieve it. In this sense, an exploratory instrument based on the triple "A" culture was designed and applied in some groups in Colombia, whose preliminary results are reported in this document.
| Translated title of the contribution | La cultura triple "A" como habilitador de la transformación digital. Primeros resultados empíricos |
|---|---|
| Original language | English (US) |
| Title of host publication | Proceedings 18th Global Information Technology Management Association (GITMA) World Conference 2018. |
| Place of Publication | México |
| Publisher | Global Information Technology Management Association (GITMA) |
| Pages | 61 |
| Number of pages | 1 |
| Volume | 1 |
| Edition | 1 |
| ISBN (Print) | 1557-6574 |
| State | Published - Jul 10 2018 |
All Science Journal Classification (ASJC) codes
- General Computer Science