@techreport{36a21b22ff5d4a70a366a4d18dbdc6cc,
title = "An{\'a}lisis estrat{\'e}gico del sector tel{\'e}fonos m{\'o}viles inteligentes smartphones",
author = "{Vargas L{\'o}pez}, {Myriam Sofia} and {Rodr{\'i}guez Rojas}, {Diego de Jes{\'u}s} and {Rojano Meza}, {Gustavo Enrique} and Hugo-Alberto Rivera-Rodriguez",
year = "2012",
month = mar,
day = "1",
language = "Espa{\~n}ol",
series = "Documentos de Investigaci{\'o}n de la Facultad de Administraci{\'o}n",
publisher = "Universidad del Rosario",
number = "118",
address = "Colombia",
edition = "118",
type = "WorkingPaper",
institution = "Universidad del Rosario",
}