The Relationship between Intrinsic Motivations and Commitment of Consumers in Brand Communities of Entertainment Media

Research output: Contribution to JournalResearch Articlepeer-review

Fingerprint

Dive into the research topics of 'The Relationship between Intrinsic Motivations and Commitment of Consumers in Brand Communities of Entertainment Media'. Together they form a unique fingerprint.
Sort by

Keyphrases

Social Sciences

Psychology

Economics, Econometrics and Finance