Abstract
This chapter of the book develops a study on the characteristics of the content published by the newspapers O Estado de S.Paulo (Brazil) and El Tiempo (Colombia) on Facebook Live. In order to carry out the study, the publications were analyzed between July 31 and August 13, 2017. The result of the analysis indicates that newspapers have different strategies for the use of streaming on Facebook: while the Brazilian newspaper bets on programs with fixed periodicity and presents a greater variety of products, the Colombian newspaper does not seem to have a clear strategy for the use of this live transmission tool.
Translated title of the contribution | The journalistic use of Facebook Live |
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Original language | Spanish (Colombia) |
Title of host publication | Periodismo ubicuo |
Subtitle of host publication | Convergencia e innovación en las nuevas redacciones |
Publisher | Universidad del Rosario |
Pages | 235-248 |
Number of pages | 14 |
Edition | 1 |
ISBN (Print) | 978-958-784-072-8 |
State | Published - Jun 30 2018 |