Diplomacia pública, Guerra Fría y relaciones Colombia-Estados Unidos: La exhibición capitalismo democrático en Bogotá (1956)

Translated title of the contribution: Public diplomacy, Cold War and Colombia-United States relations: The exhibition Capitalismo Democrático in Bogotá (1956)

Hernando Andrés Pulido Londoño

Research output: Contribution to journalReview articlepeer-review

Abstract

In the mid-twentieth century, the United States deployed global campaigns of public diplomacy for a dual purpose: discrediting Communist competitors and persuading public opinion about the advantages of the so-called American Way of Life. Several campaigns were launched in Latin American countries, including Colombia, an ally suffering from political violence and growing authoritarianism. This article studies the exhibition Capitalismo Democrático, part of a strategy of the Eisenhower administration (1953-1961) to publicize an idealized historical interpretation of American capitalism: popular and without class conflicts. Bogotá was the first Latin American capital where it was held in 1956, during the military dictatorship of Gustavo Rojas Pinilla (1953-1957). In what follows, the background of this exhibition, the interests of the two countries, its contents and representations, as well as some reactions of their visitors will be analyzed.

Translated title of the contributionPublic diplomacy, Cold War and Colombia-United States relations: The exhibition Capitalismo Democrático in Bogotá (1956)
Original languageSpanish
Pages (from-to)117-143
Number of pages27
JournalIberoamericana
Volume21
Issue number77
DOIs
StatePublished - Jul 15 2021

All Science Journal Classification (ASJC) codes

  • Cultural Studies
  • History
  • Anthropology
  • Literature and Literary Theory

Cite this