Lina Maria Echeverri Canas

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Lina Maria Echeverri Canas, PhD

Associate Professor of Career

 https://orcid.org/0000-0003-0001-9898
Calculated based on number of publications stored in Pure and citations from Scopus
20152023

Research activity per year

  • 1 Book
  • 1 Chapter
  • 1 Chapter (peer-reviewed)
  • 1 Research Article
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Chapter (peer-reviewed)

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  • 2018

    El Plan de Marketing: Principios de Marketing

    Translated title of the contribution: Marketing Principles: The marketing planEcheverri Canas, L. M., Barbosa Ramirez, D. H., Lambona González, M. E., Sanchez-Torres, J. A., Useche Arevalo, A. J. & Díaz Garzón, L. J., Oct 31 2018, Principios de Marketing: Teoría de la elección del consumidor: un análisis desde la economía comportamental aplicado al marketing. Primera ed. Bogotá: Universidad del Rosario, Vol. 1. p. 63-100 28 p.

    Research output: Chapter in Book/Inform › Chapter (peer-reviewed) › peer-review